LAFS aims to elevate and enrich the regional
fashion industry through several platforms, most
notably, a yearly conference that brings together
a powerful group of industry-related individuals,
such as designers, high-level executives, buyers,
media representatives and investors.

Noticing increasing interest in Latin American fashion and
culture, but a general lack of opportunities within the region,
entrepreneurs Samantha Tams and Estefania Lacayo embarked on
a mission to empower the industry, aiming to make it stronger and
more relevant than ever by providing valuable tools and knowledge
that adequately prepare local talent
for a globalized context.

Born in Nicaragua, but based in New York, Estefania has over
seventeen years of experience on the editorial, retail and digital
fronts of the fashion industry.

A strong advocate for social impact and development in the
region, she joined forces with like-minded Mexican co-founder,
Samantha Tams, a retail specialist with significant expertise on
global marketing and sales strategies.

Together, they are committed to developing the most important
fashion platform in Latin America and proudly sharing its
greatness with the rest of the world.


November 12th-16th – Cartagena, Colombia

Our second summit successfully offered different activities that
fostered creativity and promoted the exchange of ideas via panels,
workshops, networking sessions and for the first time ever, the
LAFS showroom.

Throughout the week, LAFS provided over 25 hours of content
via panels and workshops

Topics of interest as voted by our audience:

  1. Retail and business strategies
  2. Sustaintability
  3. Marketing, Technology and Media
  4. Social Responsibility.

700 attendees representing 20 countries of all Latin America.

80% of this year’s ticket holders were women; entrepreneurs,
designers, business owners, leaders in their field.